CASE STUDY
"INTRIGUE"
BRAND FILM
INTRODUCTION
NEOTEMPO, a Napa Valley wine brand, redefined storytelling by blending the worlds of fine wine and iconic photography. Partnering with world-renowned photographer Brian Griffin, the brand released a series of wines featuring his celebrated imagery. DOGMA85 was brought in to create a brand film that captures this visionary collaboration, celebrating creativity, craft, and heritage.
THE CLIENT
NEOTEMPO is a Napa Valley wine brand that merges nature, art, and science to create wines with texture, tension, and balance. The brand is inspired by mavericks and innovators, seeking to break away from conventional norms to offer a unique wine experience for the 21st century. NEOTEMPO wines capture the essence of their origin, standing proudly among the world's finest wines, and are crafted by a small team of dedicated creators committed to enhancing the future while respecting the past.
BRIAN GRIFFIN
Brian Griffin is a renowned British photographer celebrated for his bold, conceptual approach to visual storytelling. His iconic images, known for their emotional depth and innovative use of light and composition, have been featured on album covers, advertising campaigns, and editorial spreads. Griffin has worked with legendary bands like Depeche Mode, Queen, Spandau Ballet, and Billy Idol. Named Photographer of the 80s by The Guardian, his work has made a significant impact in both the art and commercial photography worlds.
Queen
Depeche Mode - A Broken Frame
Damien Hirst
Kate Bush
Billy Idol - Rebell Yell
THE WINE
Intrigue is a series of Cabernet wines from NEOTEMPO, featuring iconic photographs by renowned British photographer Brian Griffin on the labels. Each bottle merges exceptional craftsmanship with artistic expression, showcasing Griffin's unique visual style. The series embodies the collaboration between art and wine, offering a luxury experience that celebrates both the artistry of Griffin’s photography and the richness of NEOTEMPO’s winemaking. The Intriguecollection is a distinctive, limited-edition offering that combines fine wine with powerful, thought-provoking imagery.
THE FILM
DOGMA85 created Intrigue, a short brand film designed to promote and introduce NEOTEMPO’s wine series of the same name. The film features iconic images by Brian Griffin, whose visual style is seamlessly incorporated into the storytelling. It includes interviews with Griffin and Kia Behzadi, the founder of NEOTEMPO, offering a behind-the-scenes look at the creative process. Intrigue showcases the unique collaboration, highlighting the wine series that features Griffin’s iconic photographs on the bottles, merging art and luxury into a captivating narrative.
sCREENING
The film was showcased during an exclusive brand presentation, offering guests a unique opportunity to experience the fusion of Brian Griffin’s photography and NEOTEMPO’s fine wine in an immersive setting. The event marked a special moment in the brand's journey, bridging the worlds of art, culture, and luxury.
UPCOMING SERIES
NEOTEMPO is currently working on a new project for their upcoming Rosé wine series, titled Love. The series will feature renowned street artist Nick Walker, known for his vibrant and dynamic graffiti art. Walker’s distinctive artistic style will be showcased on the wine labels, creating a fusion of contemporary street art and luxury winemaking. The collaboration reflects NEOTEMPO's commitment to blending creativity and craftsmanship, offering a unique and visually stunning experience with each bottle in the Love series.